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LISA TEMPLETON

Creative Director

With an adventurous soul, I love the outdoors, exploring new places, being on the water, wakeboarding behind a boat and observing the natural wonders of this world. So much to see and do, so little time we actually have to do it in.

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Growing up, I was a quirky creative kid, listening to music, drawing and dreaming of where life could take me. I always had a passion for movies. They transported me from the average lifestyle I was growing up in, to the most creative worlds imaginable. Whether it was on a movie set, creating a simple print campaign or inspiring a team to build a brand, it was at this young age that I realized I wanted to bring creative ideas to life. I was hooked.

 

The best campaigns start with a seed of an idea and there is nothing more rewarding to me than seeing that idea come to life and grow to its full potential. I thrive on the challenge of telling a story through visuals and creatively solving problems that arise in any campaign. The best ideas are not created in a vacuum. They are the result of collaboration. I love inspiring creative teams and helping to bring their best work forward to achieve one common goal. A successful campaign.

EXPERIENCE

Creative Director/Founder
Hive24Design, December 2019 - Present

Objective: Working with clients in developing strategic brand and marketing solutions for their business. Including visually persuasive marketing materials, creative direction, brand identity, presentations, social media strategy/assets, photography and video.

Clients: NASCAR, Graves Motor Sports, Biggie Billboards, Eastern Standard Provisions and UKONIC

Creative Director, Global Brand Marketing
Funrise, Inc. (Van Nuys, CA), August 2010 - December 2019

Responsibilities: Provided global creative direction and execution for all marketing programs/campaigns from concept to completion. Included both internally owned and licensed brands such as Tonka, Transformers, My Little Pony, Warner Bros., Paramount Pictures, Marvel and Caterpillar. Directed, motivated and inspired internal team of designers and freelance artists. Developed and executed logos, style guides, key art, product packaging, retail displays, signage, print collateral, marketing plans, presentations, vehicle wraps, broadcast commercials, photo shoots, event activations, social media assets, brand websites, eCommerce assets, global showrooms/tradeshow booths (US, Hong Kong, London, Canada, Australia, France, Spain and Germany). Managed and maintained creative marketing and packaging department budgets.

Accomplishments: Received the “Most Valuable Employee” award twice. Originally hired as a web designer and worked my way up to Creative Director. Restructured the Creative Department making it a more efficient team. Developed social media presence from having no presence to over 10k followers. Created a world-wide Creative Request process. Set up asset and file management system used by global sales and management teams.

Freelance Art Director
Universal Studios (Universal City, CA), March 2006 - July 2009

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Responsibilities: Creative execution of marketing and communication materials. Including conceptual layouts, key art creation, building mechanicals, brand development, animation, brochures, direct mail pieces, sales collateral, event posters, park maps, OOH, specialty products and online/web requests. Worked collaboratively with the Creative Services and Advertising/Sales Departments, maintaining brand integrity for all materials while delivering projects on time and within budget.

Accomplishments: Branded the internal Creative Services department. Re-developed the Halloween Horror Nights key art adapting it to the creative needs of the department for three years in a row.

Creative Director
The Huck Group (Los Angeles, CA), April 2003 - March 2006

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Responsibilities: Collaboration with attorneys in the development of strategic, persuasive creative visuals used in trials. Provided 24/7 assistance to trial teams while in trial.  Management of the design studio in meeting fast-paced, strict and last minute deadlines. Maintained all case and studio budgets and designed/directed internal marketing efforts including brand identity, print materials and web site design. Trials included: Brown-Forman (Jack Daniels), Enron, General Motors, The State of California, Los Angeles County, Lamps Plus, DirecTV, Toyota/Lexus, Scott Peterson and Kobe Bryant. (Note: The graphics and presentations for these cases are not included in my portfolio due to confidentiality restrictions)

Accomplishments: Maintained a 99% success rate with winning cases. Helped attorneys and firms bring in over $600M+ in case wins.

Additional Experience


Universal Studios, Hollywood, CA - Graphic Designer/Production Coordinator
Universal Pictures, Studio City, CA - Art Assistant for feature film, Dante’s Peak
Sand's Casino/Atlantic City, Spectra F/X, Camarillo, CA - Asst. Designer/Coordinator
D.N.A. - Los Angeles, CA - Music Video Production Coordinator
Pagemaster Feature Film Promotion, Universal Studios, Hollywood, CA - Art Director
Babylon Productions, Sun Valley, CA - Set Dresser for various episodes of Babylon 5

Education


California Institute of the Arts - Performing Arts Design, Technology and Management
California State Long Beach - Graphic Design

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